ethos

/ˈiːθɒs/noun
High School
1

The character or fundamental values of a person, people, culture, or movement.

2

A form of rhetoric in which the writer or speaker invokes their authority, competence or expertise in an attempt to persuade others that their view is correct.

3

The traits in a work of art which express the ideal or typic character, as influenced by the ethos (character or fundamental values) of a people, rather than emotional situations or individual character traits in a narrow sense; opposed to pathos.

Sound Patterns & Rhymes

Alliteration

Words starting with the same consonant sound — used in poetry and prose to create rhythm, emphasis, and memorable phrasing (e.g. “Peter Piper picked”)

Assonance

Words sharing similar vowel sounds regardless of starting letter — creates internal melody in writing

Consonance

Words sharing similar consonant sound patterns — adds texture and cohesion to writing